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Case Studies

Univeral Mobile Tower Hire


more organic conversions, year on year

94% increase

in online visibility, year on year

67 keywords

on page # 1 of Google

universal mobile tower hire - case study

Long term results lasting over 10 years

Universal Mobile Tower Hire specialises in hiring out heavy machineries such as cherry pickers, book and scissor lifts to Sydney based businesses.

Universal Mobile Tower Hire approached SEO Sydney Experts after consistently dropping in their online rankings. They understood the growing importance of search engine optimisation, especially with Google and wanted to use this to attract new customers and grow their business.

The strategic on-page SEO plan needed to be consistent with the overall marketing strategy of driving as much quality traffic to the website as possible through organic SEO rankings for their main, primary keywords, as well as complement the off-page SEO techniques used.

SEO Strategy

  • This involved redesigning their website which was not conversion-focused or Google compliant.
  • In a true success story, within three months of the new website being launched, our SEO team achieved excellent results. Universal Mobile Tower Hire ranked number one on Google for eight of their most highly searched converting keywords.
  • As a result of the implemented SEO strategies, their traffic jumped more than 250 per cent within ninety days.


UMTH case study - google maps
Position # 1 for Google maps in less than 3 months

To find out more about how SEO Sydney Experts has helped businesses like Universal Mobile Tower Hire improve organic search growth and Google search result rankings, check out our other case studies.

Alliison from universal mobile tower hire testimonial
‘We’ve been with SEO Sydney Experts since 2012 when they created our website and designed our SEO campaign. I’m very happy as I’ve watched our results go from strength to strength. The results are clearly evident in our increased calls and sales.I get concise and meaningful reports about how we are going and Steven is always happy to discuss if something needs to be adjusted. Choosing your SEO for most SMEs involves a lot of trust but we have definitely made the right choice with SEO Sydney Experts,’ Universal Mobile Tower Hire Allison Feldman

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