Category: Google updates

Google’s March 2024 Core Update focuses on your website’s content and how it determines whether it is informative, helpful, and on topic. I’ve blogged about this before: You cannot spam your way to the top of the search results with repetitive over-optimisation of your core keywords. Instead, you must spend the time, effort, and resources

Last year, on October 31, 2023, Google announced its Mobile-First Indexing (MFI) update was complete.  We always knew this would happen, and it finally did. Indeed, it is a relief for many as we now have a more decisive direction regarding Google’s ranking preference. In a nutshell, this means that Google Search will now primarily

Google’s October 2023 Core Update: Important Insights It is official! Google has finally announced its much-anticipated October 2023 core update, currently being rolled out. How has it affected your website, and have you won or lost rankings? The Oct update is the second core Google update this year, and it’s a major one – here’s